On demand WEBINAR

How To Save 70% on Your Brand Tracking Budget? 
Social Brand Tracking powered by AI-Enabled Consumer Insights: 
Best Practices from the Automotive, Cosmetics, and Beverage Industries

Stéphanie Triau, Research Director, Linkfluence
Nils Bonetti, Lead Social Data Analyst, Linkfluence

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3 benefits from a social brand tracking methodology, 3 answers to your practical business questions: 


How strong and relevant are your brand(s) from a consumer' perspective?


What drives the conversation, and do consumers see my brand(s) as I see it? 


How to detect new consumption trends within your brand(s)' pillars?

About the speakers

Stéphanie Triau
Research Director @Linkfluence

With an eclectic academic background in social sciences, art history and business (Sciences-Po, Paris I Panthéon Sorbonne, NYU, ESSEC), Stephanie's passion for detail led her to work in the luxury sector, where she has held various positions in France and overseas at both brand and agency level. From operational marketing, analytics/strategy to management positions, she also shared her expertise teaching about branding with IFA Paris.
For the last 18 months, she has been leading the luxury vertical of Linkfluence’s Insights Department.

Nils Bonetti
Lead Social Data Analyst, Linkfluence
Nils joined Linkfluence in 2018 and his data structuring + market research skills took him to lead several projects for global brands.
He has developed his automotive expertise by working for industry leaders such as Porsche or Toyota, and his brand tracking savoir-faire on different verticals: Automotive, FMCG, Beauty or Banking.