How strong and relevant are your brand(s) from a consumer' perspective?
What drives the conversation, and do consumers see my brand(s) as I see it?
How to detect new consumption trends within your brand(s)' pillars?
With an eclectic academic background in social sciences, art history and business (Sciences-Po, Paris I Panthéon Sorbonne, NYU, ESSEC), Stephanie's passion for detail led her to work in the luxury sector, where she has held various positions in France and overseas at both brand and agency level. From operational marketing, analytics/strategy to management positions, she also shared her expertise teaching about branding with IFA Paris.
For the last 18 months, she has been leading the luxury vertical of Linkfluence’s Insights Department.