"Re-Inventino was this year's Social Media Week theme.
But in order to “re-invent”, you first need to understand how the world is changing.
You need to understand how consumers have changed in the past two decades, and whether your current social media approach really helps you grasp new consumer concerns, expectations, and ways of interacting.
In his talk ‘Are you a Social Intelligence Leader or Laggard?’ Jeremy Prasetyo shows you how leading brands are succeeding at understanding and re-inventing the way they engage with consumers online.
He provides you with a comprehensive framework to evaluate if your organization is really leveraging social media to become consumer centric, so that you will be ready to re-invent.
VP Northern Europe @ Linkfluence, a Meltwater Company
Jeremy believes that business is a sport and social media a game that we can win with the right approach and strategy.
He is an award-winning business development expert, a marketing & business strategist and community builder – both online and offline. As an entrepreneur, he has shared the stage with some of the world’s leading technologists, including Steve Wozniak (Co-Founder of Apple), served as a strategic advisor, co-founder and senior partner to international firms of multiple industries and is a two-times world champion athlete.
Fueled by data-driven analytics and insights, Jeremy is passionate about accelerating teams and global brands towards their goals and bringing them beyond.