Muscle cars and vehicles emblematic of the 60s/70s live on along with vehicles that provide family friendly, safe, affordable options. But, there's a new paradigm emerging...
We explore brand equity through industry drivers of the biggest automotive brands in the world. How does the US market operate in terms of brand awareness and what country takes an equal share in visibility?
Joei leads the global content marketing strategy at Linkfluence. Essentially, she handles everything from content planning, to branding, to lead generation, and product marketing. With 5 years of experience in the digital marketing and social listening space, Joei is passionate about discovering new approaches to better understand and leverage the customer voice in all areas of business.
You can find her work on Business2Community, SocialMediaToday, Convince&Convert blog, HubSpot blog, among other marketing publications and blogs.